Business Growth: Marketing

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What tourist-y restaurants can teach banks about being sticky

By Martha Bartlett Piland, MB Piland Advertising + Marketing I was a tourist in Branson, MO recently and as to be expected, had some sub-par experiences in the crowded restaurants….

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Rebranding

By Adam Vlach Greatness is not a status to be achieved or a destination, but rather a never-ending process of change and evolution. In Topeka, this concept of evolving to…

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Learn Latest Trends and Tech Tips to Boost Your Brand at IABC Workshop

TOPEKA—The Topeka Chapter of the International Association of Business Communicators will offer “Tech Talk: Trends, Tools and Storytelling Tips to Boost Your Brand” Wednesday, April 4, from 1:30 to 5:30…

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The Relationship between Creativity, Innovation & Entrepreneurship

By DR. DAVID PRICE Professor of Marketing and Lecturer in Entrepreneurship at Washburn University Three inter-related concepts that each business owner should know and use. PART 4 of a 4-Part…

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Family Medicine Physician Bhavika Patel, M.D., Joins Cotton O’Neil Garfield

(Topeka, Kan., Sept. 25, 2017) ¬– Stormont Vail Health is proud to announce that Bhavika Patel, M.D., has joined our medical team and will practice as a family medicine physician….

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Expert: Building a Brand via Events

Monique Pittman-Lui SPIRIT PRODUCTIONS, LLC Building relationships is always a good goal of business, and sharing an experience is the best way to build those relationships. Experiences build community and…

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The customer journey starts with your employee journey

By Martha Bartlett Piland, MB Piland Advertising + Marketing Marketers are spending a lot of time talking about the customer journey. We’re not hearing the same talk about the employee…

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The Relationship Between Creativity, Innovation & Entrepreneurship

Three inter-related concepts that each business owner should know and use. PART 1 of a 4-Part Series on Entrepreneurship By DR. DAVID PRICE Every business wants to stay ahead of…

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The “Purple” Purple Cow

Written by Kelly Pierce, Chief Marketing Officer at Advisors Excel It’s quite possibly one of the most important items a restaurant has. No, I’m not talking about free refills or great…

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Surviving a Social Media Disaster

It could happen at any company: an employee says something offensive on social media and you find yourself—and your brand—in the harsh glare of public scrutiny. What’s a leader to…